10/24/12: Konica Minolta Sensing Announces Newsletter Redesign
October 24, 2012 – Ramsey, NJ
Konica Minolta Sensing Americas, Inc. announces a revamp of the company’s e-newsletters designed to improve usability and visibility while delivering an enhanced look and feel. The new designs are an initiative to better connect with readers and better represent the elements – color, light, or 3D shape – each newsletter is focused on.
As well as maintaining the brand consistency, the Company has taken the opportunity to make layout enhancements. Content within each newsletter will continue to feature new technology, videos, and upcoming events, but will also introduce industry trends, blogs, and product news. This new mix of content provides readers with up-to-date information relevant to their operations, and captures the elements of color, light, and 3D shape within industrial environments.
Darlene Giordano, Marketing Communications Manager for Konica Minolta Sensing states, “We are very excited about the redesign. As experts in the measurement industry, we are committed to meeting and surpassing the expectations of our readers. To keep the newsletter interesting and insightful, we encourage feedback and look forward to hearing views and comments. Of utmost importance is an excellent experience, ensuring our customers and readers are engaged.”
The NEW monthly “Color Trends & Technology” and “3D Scanning Trends & Technology” newsletters are set to launch October 2012 while the bi-monthly “Light Trends & Technology” newsletter is set to launch in November 2012. The company encourages sign up for the e-newsletters online at http://sensing.konicaminolta.us/contact-us/enewsletter-signup/. Archived versions of the newsletters are available online.
About Konica Minolta Sensing Americas, Inc.
Konica Minolta Sensing Americas, Inc. (KMSA), a wholly owned subsidiary of Konica Minolta Holdings USA, Inc., is recognized as the international leader of industrial color, light and shape measurement. The company is responsible for product lines that continuously revolutionize how visual perception is measured by the world.
An industry pioneer, as well as innovator, Konica Minolta Sensing developed and introduced the first portable color measurement units to the world. Presently, their catalog contains instruments such as portable colorimeters as well as portable and bench-top spectrophotometers for color measurement, spectroradiometers and lux meters for light/display measurement and 3D non-contact scanners for shape measurement.
Thousands of companies across the globe choose to depend on Konica Minolta Sensing equipment when color, light or 3D measurement is vital to the manufacturing process. Konica Minolta Sensing’s products can be found in a wide array of industries including food, plastics, paints, coatings, automotive, aerospace and cosmetics.
Konica Minolta Sensing’s Ramsey, New Jersey corporate headquarters is fully equipped with a state-of-the-art service center, 3D scanning laboratory, tech support center, and a focused sales force dedicated to both the North American and South American regions.
When it comes to color, light and shape measurement – the world looks to Konica Minolta