Konica Minolta Sensing Americas Color Trends and Technology Newsletter

Welcome to the new Color Trends & Technology newsletter



Best Practices: Sample Preparation and Presentation for Accurate Color Measurement

To accurately measure the color of your samples, standardized procedures are required. This includes preparing and presenting the samples the same for each instrumental measurement reading. If standardized methods are not followed, errors and inconsistencies between a sample and standard are likely to occur. This article lists preparation and presentation best practices to achieve more accurate and consistent results when measuring the color of your samples. Read more >


Fruits and Vegetables
Can Eating More Vegetables and Fruits Make You Look More Attractive?

We all know that eating fruits and vegetables is good for our health, but did you know eating them can also influence the color of your skin? According to a recent study by the University of St. Andrews in Scotland, increasing your intake of these foods may give your skin a new glow. Read more >


In Case You Missed It...

Best Practices for Visually Evaluating the Color of Samples
Best Practices for Visually Evaluating the Color of Samples

Visual assessments are conducted to identify noticeable inconsistencies between a sample's color and the standard color, as well as to correlate human visual perception with the numerical values of color. In manufacturing environments, performing these assessments early in the color process helps minimize rework later on. Read more >


Military Camouflage: Deceiving Enemy Eyes

In war, fooling the enemy can mean the difference between winning or losing, life or death. Deception is more than just strategy; it’s an art and science that has greatly advanced over the last century ranging from decoy tactics to visual disguises. During the early 1900s, the appearance of military attire became a more integral part to these strategies. Read more >

Military Camouflage

Spectrum of Solutions Workshop >
In this more in-depth, hands-on workshop, attendees will apply color theory to real world applications. In addition to an educational presentation on the fundamentals of color science, our color expert will walk attendees through visual and instrumental exercises evaluating the color and appearance of various samples.

July 31, 2014 - Dania Beach, FL
August 12, 2014 - Concord, NC
August 14, 2014 - Raleigh, NC


2-in-1 Color Evaluation & Process Control Seminar >
In this day-long seminar, attendees will leave with a concrete understanding of the components required for evaluating color more effectively and how to apply statistical process control (SPC) to gain more control of a product’s color, meet standards more efficiently, and minimize downtime within manufacturing and production.

August 13, 2014 - Phoenix, AZ


Color & Appearance Seminar >
Color & Appearance seminars cover the fundamentals of color science and the elements to an effective color process within research and manufacturing environments. Each attendee will leave with a solid understanding of color and the components required for evaluating, communicating, and controlling color to meet standards and organizational goals more efficiently.

August 13, 2014 - San Jose, CA


Color & Light Seminar >
The Language of Color, Appearance and Light is an educational seminar that will improve your understanding of lighting, color science, and measurement.

August 6, 2014 - Cleveland, OH
August 20, 2014 - Bethesda, MD



July 2014 Edition

> Sample Preparation and Presentation Best Practices

> Can Eating More Vegetables and Fruits Make You Look More Attractive?

> Best Practices for Visually Evaluating the Color of Samples

> Military Camouflage: Deceiving Enemy Eyes


Product Spotlight

CR-400 Portable Chroma Meter

CR-400 Portable Chroma Meter

The CR-400 Chroma Meter is a handheld, portable measurement instrument designed to evaluate the color of objects, particularly with smoother surface conditions or minimal color variation. Learn more >

Video Spotlight

Color and Light Seminar

Color & Light Seminar

The Language of Color, Appearance and Light is an educational seminar that will improve your understanding of lighting, color science, and measurement. Watch video >

View Archived Issues

View past issues of the Color Trends & Technology newsletter. Click here >



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Konica Minolta Sensing Americas, Inc. · http://sensing.konicaminolta.us/
101 Williams Drive · Ramsey, NJ · 07446 | 888.473.2656 USA · +1 201.236.4300 INT
Copyright © 2014 Konica Minolta Sensing Americas, Inc. All Rights Reserved.

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